{"id":248,"date":"2016-08-16T16:45:00","date_gmt":"2016-08-16T16:45:00","guid":{"rendered":"https:\/\/2016.winnipeg.wordcamp.org\/?post_type=wcb_session&#038;p=248"},"modified":"2016-10-21T22:30:16","modified_gmt":"2016-10-21T22:30:16","slug":"making-wordpress-your-marketing-machine","status":"publish","type":"wcb_session","link":"https:\/\/winnipeg.wordcamp.org\/2016\/session\/making-wordpress-your-marketing-machine\/","title":{"rendered":"Making WordPress your Marketing Machine"},"content":{"rendered":"<p>Roll with the big dogs! With the democratization of websites (thank you WordPress) it also democratized marketing for the small business. I&#8217;ll show you how to implement marketing plugins into your WordPress site for greater reach and control and show you which online marketing tools you need to integrate now to turn your WordPress site into a Marketing MACHINE. Along the way I&#8217;ll demystify all the new buzzwords in marketing and show you how the sales funnel can play nicely with WordPress.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Roll with the big dogs! With the democratization of websites (thank you WordPress) it also democratized marketing for the small business. I&#8217;ll show you how to implement marketing plugins into your WordPress site for greater reach and control and show you which online marketing tools you need to integrate now to turn your WordPress site &hellip; <a href=\"https:\/\/winnipeg.wordcamp.org\/2016\/session\/making-wordpress-your-marketing-machine\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Making WordPress your Marketing Machine<\/span><\/a><\/p>\n","protected":false},"author":9997867,"featured_media":0,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1477143900,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[245],"footnotes":""},"session_track":[258064],"session_category":[],"class_list":["post-248","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-everyone"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7d0mD-40","session_date_time":{"date":"October 22, 2016","time":"1:45 pm"},"session_speakers":[{"id":"245","slug":"rod-salm","name":"Rod Salm","link":"https:\/\/winnipeg.wordcamp.org\/2016\/speaker\/rod-salm\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/248\/revisions"}],"predecessor-version":[{"id":249,"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/248\/revisions\/249"}],"speakers":[{"embeddable":true,"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/245"}],"author":[{"embeddable":true,"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/rodsalm"}],"wp:attachment":[{"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=248"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=248"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/winnipeg.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}